It looks like the blue checks are not just for social media anymore: Google is bringing them to email. Additionally, Twitter is Twittering all over the place with new features, cheaper small business verification, and a new CEO.
1. Google is implementing blue checks
That’s right: Google will give account blue checks. This is part of an attempt to build strong email authentication.
In 2021, we introduced Brand Indicators for Message Identification (BIMI) in Gmail, a feature that requires senders to use strong authentication and verify their brand logo in order to display a brand logo as an avatar in emails.
Building upon that feature, users will now see a checkmark icon for senders that have adopted BIMI. This will help users identify messages from legitimate senders versus impersonators.
2. Twitter’s getting a new CEO?
Elon Musk announced that Linda Yaccarino will be taking over for him as CEO. His role will reportedly be shifting to CTO and product.
3. Voice recordings in DMs are a Twitter thing
Voice messages in DMs! They’re definitely working on expanding DM functionality in the platform. Looks like this is the next step.
4. The $1000/month verification tier will apparently not apply to small businesses
Elon Musk has said that the $1000/month verification is only meant for larger companies—there will be more affordable plans for small businesses, apparently. Whether this was always the plan or a response to lack of interest.
5. Twitter has a new highlights tab
You can feature tweets to your Highlights tab. Only on Twitter web for now. You manually add Tweets to your Highlights tab, and voila!