Resources

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During The Rebooting’s Online Forum, Valnet’s James Kosur and True Anthem CEO Chris Hart discussed exactly how the platform is evolving and what publishers need to do to win in 2025. The key takeaway? Engagement-first content is the name of the game. Here’s a snapshot of what’s working now: Visual-first

Join Meta, AP, and Allrecipes for a 45-minute deep dive into how publishers can leverage Threads to balance engagement and traffic opportunities. Hear what these two brands have learned from experimenting on this new platform. Plus, get honest input on how these major brands have integrated Threads into their day-to-day

Case Studies

American City Business Journals (ACBJ) is the country’s leading local business news publisher in print and digitalformats, with 45 publications serving cities across the United States. However, managing a massive content pipeline across dozens of markets presented significant challenges. We spoke with Melissa Angle, Senior Director of Audience Growth at

Valnet is a leading multi-platform media company with top brands (such as ScreenRant, GameRant and GiveMeSport) across verticals, including entertainment, gaming, automotive, travel, technology, and sports. ScreenRant is the world’s second-largest entertainment site, while Valnet’s automotive and gaming brands rank 2nd and 3rd globally

a360media is a leading multi-platform media company offering highly sought-after and trending celebrity, entertainment, women’s lifestyle, and special interest content. a360media’s iconic brands include Us Weekly, Closer, InTouch, Life & Style, Woman’s World, and others.

Whitepapers

A best practices guide to navigate the changing social media landscape for publishers — including market trends, what to focus on, and best practices to grow social traffic and KPIs.

The 2024 Guide to TikTok Strategies—break through the clutter of social media, including best practices for establishing a firm point of view, connecting with younger audiences, and how to avoid chasing trends.

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