Board Members and Advisors

• 

  Chris Hart

  Co-founder, Chief Executive Officer (CEO)

  Chris has worked in the software and technology space as an entrepreneur, technologist and consultant for over 10 years. As a founding member of the team and trueAnthem's CEO, Chris is the visionary behind the company's technical and business strategy and is responsible for leading the team and end-to-end execution. In 2009, Chris filed a US patent in the area of identifying and determining the strength of social influence through a technical methodology and mapping process which propels trueAnthem's unique offering.

  Prior to establishing trueAnthem, Chris founded and served as CEO and Chairman of Innercircuit, Inc., a SAAS-based online rent payment and social networking company serving the real estate industry. Chris was responsible for Innercircuit's fundraising, technology development, business model and execution, an experience that also allowed him to hone his entrepreneurial skills. Chris has extensive business and technology consulting experience; he was responsible for leading the development of a bio-terrorism notification system for the United States Federal and state governments as well as implementing a worldwide enterprise workflow and collaboration solution for Novellus Systems, Inc., a leading provider of advanced process equipment for the semiconductor industry.

  Chris is a recognized leader and technology expert in consumer and enterprise software, eCommerce, digital media, social media, CRM, analytics and Internet consumer behavior. He holds a BS in Information Systems and Decision Sciences from Louisiana State University.

  Linked In Twitter Mail
• 

  Joanna Ifrah

  Co-founder/Board Member/Advisor

  Joanna is our guiding light and visionary into our work in the music and content space. She has nearly two decades of music industry experience, achieving this through a combination of drive, intelligence, and a rare instinct for musical excellence. Her track record is enviable for someone of any age. Joanna has held senior creative jobs at Sony Music Entertainment, Warner Music Group and EMI Music. She learned how to navigate the ins and outs of the music business, and helped launch significant careers through forging strong relationships with some of the most successful artists, producers, and songwriters of the past 20 years. Joanna is a Co-Founder and Chief Creative Officer of trueAnthem. She received her Bachelor of Arts degree in Music Business from New York University.

• 

  Judit Nagy

  Advisor

  Judit is our research and analytics expert. She's a distinguished market and media research professional with 14 years of experience with a special focus on social media and advertising research. Judit has worked with leading media publishers such as Warner Bros., MySpace & other News Corp Digital brands, Viacom digital brands, and Yahoo. You might be familiar with Judit by her co-authored 'Never Ending Friending,' the first comprehensive research study on social media advertising and marketing, which to date is being used worldwide among marketers, educators, and media publishers.

  Linked In Mail
• 

  Sarah Fay

  Board Member/Advisor

  A veteran of the media services industry, Sarah has developed and implemented groundbreaking new models for advertising and media. Over the course of her 20 year career, Sarah has become a well-known voice in the advertising industry on the topics of digital marketing and media integration. As CEO of Aegis Media North America she helped to build one of the most recognized digital companies in the world through a combination of acquisitions, new business wins, and organic growth. As President of Carat Interactive and then President of Isobar, Sarah orchestrated the successful acquisitions and merging of several companies including Lot21, Vizium, Freestyle Interactive, Molecular, iProspect, Ammo and Bluestreak. Sarah is also responsible for launching Isobar Mobile, a highly regarded mobile marketing entity.

  Linked In
• 

  Phil Hui-Bon-Hoa

  Advisor

  Serial Entrepreneur Phil Hui-Bon-Hoa has spent 20+ years in the high technology industry, most recently as Founder and C.E.O. of Kaleo Software, a next-generation enterprise collaboration provider. He has built from the ground up and successfully sold four software and services companies to large, publicly traded corporations based in the United States. He is currently a Director of Kaleo Software and Jetalon Solutions, a precision analytics and instrumentation company serving the Semiconductor and Biopharmaceutical markets.